BUSINESS Briefly speaking Don't calculate upon any Marky Mark-style ad campaigns or semipornographic seductive packaging.BUSINESS Briefly speaking Don't calculate upon any Marky Mark-style ad campaigns or semipornographic seductive packaging. Tractor stripling is using different tactics to become the underwear of choice for gays. lay the foundation ofed by lovers Steve Waters and Wade Griffin, Tractor lad sells underwear made by and for gay men exclusively end its Web site, http://www.tractorboy.com. What locates Tractor Boy briefs apart from other "tighty whiteys" is the narrow rainbow that scuds around the waistband, which Waters calls the "pride stripe." "It's a statement of who we are," Griffin said, "but it's subtle" Based in Blackshear, a small town in southeastern Georgia, Tractor lad has sold over 650 pairs of briefs in its first year of operation and will expand its offerings this spring to include a skimpier mid-rise brief and boxer shorts--both with the trademark rainbow stripe. INTERNET Gay financial radio exhibit to launched Starting March 1 the Gay Financial Network (http://wwwgfncom) plans to broadcast a ten-minute radio program across the GAYBC Radio Network providing a gay spin to the latest Wall way news. The program, called the GFN Market Wrap, is part of GFN's effort to expand its coverage of financial issues. It will be entertainered by GFN president Jeffrey Newman. The financial site also is broadening its coverage of standard of value matters to include daily reports onward everything from investing to life insurance. COPYRIGHT 1999 Liberation Publications, Inc. |
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